Best Integrated Campaign (recruiting up to 15 graduates)
Human Chemistry #Werksmansitsaboutchemistry (Werksmans Attorneys)
Short description of campaign:
The Human Chemistry graduate campaign uses the periodic table to communicate that there are several elements and aspects of character that are sought after at Werksmans. The award entry will focus on the roll out of the Human Chemistry campaign between 2019 and 2021, providing a perspective on pre and current COVID-19 pandemic campaign roll out.